I've been slammed busy for the past month showing property (with the exception of the Irene weekend.) But the game has changed, subtly but noticeably. Almost everyone I've been out with is casting a wide net, with Sullivan County just one stop on their upstate country house shopping tour. Buyers aren't just looking in Sullivan, but also in Ulster, Delaware and Columbia, Pike County in PA and a few as far as the Berkshires.
Buyers are definitely on the hunt for 'the deal'. And in every one of these areas, there are a handful of great deals — houses where the owner has thrown in the towel and aggressively priced their house to move it. But there aren't a lot. Here in Sullivan County, there are roughly a thousand houses on the market. Of those, there are about 200 that I would consider as having 'second home appeal' across all segments. And of that group, there are only a few dozen that fall into that 'great deal' category. I assume the situation is similar in the other areas. Lots of houses on the market with a small subset actually having appeal, and an even smaller subset of those falling into the great deal range.
That doesn't leave a lot of arrows in my quiver to battle for buyers against the other areas. Given the limited amount of appealing inventory at a great deal price, it's the luck of the draw whether the right house at the right price is available when a buyer is cycling through Sullivan. Many of them, on the grand tour for the upstate deal, only cycle through each area once, so we may have just one shot to grab their attention.
Lately I've been much more direct with listing agents about showing feedback, particularly regarding price. I get a lot of push back. I often hear a lot of justification for the price — the property has a special this or that, the owners put a lot of money into this or that renovation, etc. etc. etc. But at the end of the day it doesn't matter all that much. The house is in competition with better deals. Listing agents almost always ask me where I think it should be priced, and my number is usually way below what they want to hear.
Listing agents often have a narrow view of the market, because they generally focus on a small geographic area. Many also don't work with buyers beyond their area of focus, so they don't have a broad perspective about what their listings are competing against. The situation is compounded even further because listings in Sullivan are also competing against listings in other counties.
A few months ago, it was starting to look like 'deal shopping' was taking a back seat to 'house shopping', and we were returning to a more normal market where the driver on the buyer side was shifting back to falling in love with a house. But that changed over the summer, and buyers are back to deal shopping mode. Like it or not, it's a reality we have to adjust to.